I help brands grow with modern SEO strategies rooted in deep experience and creative curiosity.


🚀 SEO That’s Built for This Decade

With over a decade of experience leading SEO for Fortune 500 companies like The Home Depot and Staples, I now help growth-focused brands navigate the evolving search landscape — from AI Search and semantic optimization to site architecture, content systems, and performance-driven strategy.

Whether you’re dealing with content sprawl, technical SEO debt, or wondering how to show up in AI-powered engines — I’ve got you.


Back in the MozCon crowd (2017) — the community that sharpened my skills.

Me in 10 seconds:

I’m a strategist, creator, and endlessly curious thinker. Outside of SEO, I write about astronomy, shoot film photography, climb rocks, and compose music inspired by Nujabes and post-rock.

I believe creativity makes better strategy — and systems make it scalable.

<–Back in the MozCon crowd (2017) — the community that sharpened my skills.

What I’m working on now:

  • Writing about AI Search and SEO frameworks
  • Building a dynamic SEO audit workflow
  • Learning to use music as a tool for focus (beats coming soon)